18 & 19 November, 2024 | London
Agenda
Day 01
Monday, November 18, 2024
9:00 AM
- 10:30 AM
- 10:30 AM
Location: Ballroom Foyer
9:30 AM
- 12:30 PM
- 12:30 PM
Location: Arora Ballroom 2
9:31 AM
- 10:00 AM
- 10:00 AM
Location: Lilac
Gen AI is impacting everything we do and can provide great benefits when we apply these capabilities in a well-orchestrated manner. In 2025, we will introduce improved ways of interacting with our analysts and gathering data from our provider clients. Additionally, the acquisition of Ventana introduces new breathe and depth to our research coverage. Learn how ISG can new better advise the entire buying cycle of the enterprise market. Attendees of this session will be given a sneak preview of the 2025 ISG Research agenda and an overview of our new tools and processes that will improve our levels of understanding and streamline our approach to data gathering and analyst interaction.
How to more effectively communicate capabilities and differentiators with ISG Research
How to be aware of and better prepare for the ISG Research 2025 Research Agenda
How to leverage available tools and programs to enrich your working relationship with ISG Research
10:15 AM
- 10:45 AM
- 10:45 AM
Location: Emperor
ISG Market Lens has just completed a study of enterprise 2025 IT budgets and spending plans. We'll be sharing the key findings from this study. What are enterprise priorities for the coming year? How will IT spending change? How are provider ecosystems evolving? What does it mean for enterprise deals?
11:00 AM
- 11:30 AM
- 11:30 AM
Location: Lilac
The IT industry is constantly evolving and staying abreast of IT Services pricing trends is crucial for organizations to remain competitive. This session focuses on providing participants with an understanding of the current market competitiveness, emerging trends, ways to optimize staffing mix, and the various pricing models prevalent in the market. Leveraging data from ISG’s proprietary price data, attendees will gain valuable knowledge to assess and optimize their own rate card and managed services pricing strategies. Participants will be equipped with the necessary tools and insights to navigate the dynamic IT landscape, make informed decisions, and drive efficiency and cost-effectiveness within their organizations.
How can my organization best optimize rate card pricing models?
What emerging trends are impacting market rates and resource availability?
How are market prices trending by year, region, and role?
11:45 AM
- 12:15 PM
- 12:15 PM
Location: Emperor
Get a firsthand look into the results of the annual 2024 ISG Advisor Relations Benchmark, which provides insights into the evolving trends on how service providers fund and allocate their Advisor Relations budgets and how teams are changing in each region to engage with third party advisors. This session will give you the information you need to support your annual Advisor Relations strategic plan for next year. Attendees will learn:
Changing nature of Advisor Relations teams
Latest dynamics of the Advisor Relations function
12:30 PM
- 1:00 PM
- 1:00 PM
Location: Ballroom Foyer
1:00 PM
- 1:25 PM
- 1:25 PM
1:30 PM
- 1:50 PM
- 1:50 PM
Location: Arora Ballroom 1
The IT & business services industry saw growth rates return to low single digits after two years of elevated growth. Enterprises were laser focused on cost optimization, and providers responded by shaping large, transformational deals. However, discretionary spending remains under pressure, and IT budgets continue to stay flat, even in the face of strong demand for AI enabled services and software. Hear ISG’s point of view on how market uncertainty will create both risk – and opportunity – for service providers in 2025.
1:55 PM
- 2:25 PM
- 2:25 PM
Location: Arora Ballroom 1
In this session, leading tech lawyer Jagvinder Kang discusses the legal implications of the mainstreaming of AI, tackling major topics like the European Union’s upcoming AI legislation; corporate AI governance and due diligence; and responsible use of AI applications. Jagvinder will also spin the “risk roulette” wheel, exploring the myriad threats — legal, compliance-related, reputational and otherwise — that accompany the adoption of AI tech.
2:29 PM
- 3:00 PM
- 3:00 PM
Location: Ballroom Foyer
2:30 PM
- 5:00 PM
- 5:00 PM
Location: Arora Ballroom 2
3:00 PM
- 3:30 PM
- 3:30 PM
Location: Emperor
ISG’s vertical leaders provide insight into the market, their observations of the challenges, and our vision of the future in this market.
Location: Lavender
ISG’s vertical leaders provide insight into the market, their observations of the challenges, and our vision of the future in this market.
Location: Lilac
In this session, we delve into the key trends for how enterprises are powering their digital transformation through the establishment and evolution of their Global Capability centres. We will explore how enterprises are utilising Global Capability Centres to accelerate their digital transformation: tapping into talent at scale, delivering differentiated business value and to as a catalyst for strategic innovation.
3:45 PM
- 4:15 PM
- 4:15 PM
Location: Emperor
ISG’s vertical leaders provide insight into the market, their observations of the challenges, and our vision of the future in this market.
Location: Lavender
ISG’s vertical leaders provide insight into the market, their observations of the challenges, and our vision of the future in this market.
Location: Lilac
Let's explore new ways of thinking about developing impactful features and functionality for the enterprise and how to build and promote the applications capability of the future. We will investigate the why, what and how of a future-ready, enabled, accessible and practical approach that helps businesses take advantage of the latest advances in technology, engages in outcome-based endeavors and realistically measures success.
How are applications organizations and teams leveraging the fundamentals of Agile, DevOps, Product-Aligned Models and Automation while they also rush to adopt AI, LLMs , SaaS and industry clouds into the solution development process?
How are businesses engaging applications development capabilities in ways that balance the need to drive and be accountable for outcomes while also maintaining on-demand flexibility, capacity and scalability of work?
What are the latest ways to realistically measure success, deliver value and express transformational outcomes in terms of a clear return on investment?
4:30 PM
- 5:00 PM
- 5:00 PM
Location: Emperor
After more than a year of near-constant AI chatter, the broad strokes of how embedded AI will roll out in business software is coming into place. Companies won’t have to hire data scientists to make this possible since AI and GenAI will be embedded in just about every business application category by software providers. AI is in the process of creating significant differentiation in the market so it’s critical to monitor which providers are delivering usable and useful capabilities. Discover:
The types of innovation that software providers are embedding in their business applications.
Specific examples of already available AI capabilities in various categories.
The roadblocks to adoption and ways to overcome them.
The importance of the data architecture necessary to make embedded AI practical and useful.
Participants will also have the chance to gain essential insights, pose questions, and participate in a conversation about the trajectory of AI business software.
Location: Lilac
New technologies and tools, such as Microsoft Copilot, which have AI at their core, open up new opportunities for companies and their employees to boost their productivity. At the same time, these tools provide employees with new ways of keeping their workload under control. In this session, we will look at the most promising use cases for AI-based tools and technologies in the workplace and discuss what service providers should do to avoid falling behind.
5:00 PM
- 7:30 PM
- 7:30 PM
Day 02
Tuesday, November 19, 2024
8:00 AM
Location: Ballroom Foyer
8:30 AM
- 8:45 AM
- 8:45 AM
8:45 AM
- 9:10 AM
- 9:10 AM
Location: Arora Ballroom 1
As cloud technologies continue to evolve at a rapid pace, they are reshaping the landscape of IT sourcing and procurement. The following session explores how the cloud revolution is driving a fundamental transformation in sourcing strategies, presenting both challenges and opportunities for procurement professionals. We'll dive into emerging trends such as multi-cloud environments, serverless computing, and AI-powered cloud services, examining their impact on traditional sourcing models. We take it a step further to reveal how these innovations are enabling more agile, scalable, and cost-effective procurement processes, while also introducing new considerations in vendor management, security, and compliance. Join us to gain insights into adapting your sourcing approach to leverage the full potential of cloud technologies, ensuring your organization stays ahead in this dynamic digital ecosystem.
9:15 AM
- 9:40 AM
- 9:40 AM
Location: Arora Ballroom 1
This session will explore how CIOs are adapting their approach to purchasing new technologies and services, with a focus on changing enterprise buying patterns and priorities. Join Amanda Hamilton, CIO of Pret A Manger as she discusses trends in supplier engagement, contracting preferences, and best practices for building strong, collaborative relationships.
9:45 AM
- 9:55 AM
- 9:55 AM
Location: Arora Ballroom 1
Join Ant Drake for a journey into ISG Tango. See the IS Tango in action. Learn why we built it, why we think it will spur growth in the unadvised transaction market, how we’ll measure success and what’s in it for the provider community. 1. What to expect with when engaging with ISG and your clients on ISG Tango 2. How we plan to capture the unadvised mid-market 3. What’s next for ISG Tango
10:00 AM
- 12:00 PM
- 12:00 PM
Location: Arora Ballroom 2
10:15 AM
- 10:45 AM
- 10:45 AM
11:00 AM
- 11:30 AM
- 11:30 AM
Location: Lavender
Governing large and complex managed services transitions and project transformations to business value realization. In this session we will present the ISG Strategy Realization Office core capabilities, why it is important, the tangible benefits and outcomes it can help achieve. We will also present how ISG can enable you and your clients to successfully design and smoothly execute a Managed Service Transition and a Project Transformation, while rapidly realizing the expected business value.
11:45 AM
- 12:15 PM
- 12:15 PM
Location: Emperor
Providers frequently ask ISG which success factors can be defined for winning bids. While one might be inclined to say that the best solution or the cheapest offer has highest winning chances, we increasingly observe that clients perceive solutions as comparable and non-differentiating. Winning bids typically differentiate on how provider sell. Soft factors such as co-creation or revealing insights might make the difference. Based on observations from multiple ISG-advised tenders, this session provides insights into patterns of successful bids and how providers can increase their chances to win a bid with successful differentiation.
Location: Lilac
Join ISG’s Iain Fisher for an exclusive dive into our extensive contract database, unveiling industry trends and regional insights. For enterprises, knowing the state of current market and future market trends is invaluable when it comes to shaping the future of digital business. This session will enable you to not only understand and interpret the key direction of the market but to align strategy accordingly so that you can maximise ROI for your business.
12:15 PM
Location: Moreish Restaurant
6:30 PM
- 11:00 PM
- 11:00 PM
*IPL Awards
*Paragon Awards
*Star of Excellence