Gen AI is impacting everything we do and can provide great benefits when we apply these capabilities in a well-orchestrated manner. In 2025, we will introduce improved ways of interacting with our analysts and gathering data from our provider clients. Additionally, the acquisition of Ventana introduces new breathe and depth to our research coverage. Learn how ISG can new better advise the entire buying cycle of the enterprise market. Attendees of this session will be given a sneak preview of the 2025 ISG Research agenda and an overview of our new tools and processes that will improve our levels of understanding and streamline our approach to data gathering and analyst interaction. How to more effectively communicate capabilities and differentiators with ISG Research How to be aware of and better prepare for the ISG Research 2025 Research Agenda How to leverage available tools and programs to enrich your working relationship with ISG Research