AI is delivering visible operational gains across the enterprise, but those gains are not yet consistently translating into measurable business and financial results. Drawing on ISG’s 2026 Market Lens AI Value Study, this session examines the AI value gap: why organisations with similar levels of AI activity can achieve sharply different outcomes.
Attendees will gain insight into how AI is reshaping work, technology choices, investment economics and engagement with service providers. For providers, the findings reveal what clients need most to move from AI activity to measurable value and how to differentiate by helping them overcome the technology, workforce and economic friction that stands in the way.