This session elaborates on new sourcing trends and design principles for next-generation sourcing. While most legacy contracts follow a classical “Plan-Build-Run” structure, the shift towards product-orientation and DevOps fosters vertical integration where services are designed and contracted with end-to-end provider responsibility. A new Innovator – Integrator sourcing model emerges allowing providers either to adopt an integrator role with full-service responsibility or an innovator role excelling on a specific innovative service component. As this trend opens new options for services bundling in a transaction, we formulate established guiding principles for how to bundle and contract services.